To Defeat Congressman Turner, Joe Roberts Should Develop A Compelling Message — A Video Project

During the Q/A at the South of Dayton Democratic Club, last night, I found myself publicly chiding Joe Roberts, one of our special speakers, to improve his web-site.

Joe Roberts, 25, with his Mom at his recent fund raiser held at the "Trolley Stop" in Dayton, Ohio. Joe is the Democratic candidate seeking election to congress to represent Ohio's 3rd District. Joe is challenging the Republican incumbent, Mike Turner.

Joe recently won the special 3rd District Democratic Primary — besting Guy Fogel and David Esrati — and is now working to unseat the Republican incumbent, Mike Turner. Our South of Dayton Democratic Club bought one ticket to Joe’s $125 fund raiser to be held at Mama Disalvo’s — and raffled it off. I think, Mary Parts was the winner.

During the Q/A, I told Joe that, especially, because he is only twenty-five years old, everything he does in the campaign will be held to a high standard of quality, maybe, even an unfair standard. I said that it is important that he meet every standard of quality and, regardless of his inexperience and youth, demonstrate that he is ready for prime time — ready to serve in Washington as an effective representative for the citizens of Ohio’s 3rd District.

But, I said, his web-site communicates an opposite message. The web-site has not been updated for over ten weeks and the web-site’s “position papers” appear to be only first draft efforts — each in need of a lot of editing and rewriting.

I told Joe that I found nothing printed, and no video — not at his web-site, nor his Facebook page — that gives a thorough and compelling case why voters who previously had chosen Mike Turner should, in this election, vote for him, the Democratic alternative.

Nothing is more important, right now, than that Joe devote his time and energy to developing a compelling message and that he find effective vehicles to deliver that message.

I’d like to see the Roberts’ campaign develop a twenty minute video that an interested voter would be able to download that would make a compelling case why a vote for Joe Roberts to represent Ohio’s 3rd District makes sense.  Without a compelling message, clearly crafted, Joe’s campaign has little chance of success — regardless of money raised, yard signs distributed, etc. — so I hope my comments are accepted by Joe.

Here are previous posts about the 3rd Congressional District.

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How Will Technology Impact Our Future?

A friend sent me a link to a great video showing a collage of amazing “luck”  –people barely miss disaster — with a great sound track by Judy Garland: “This Is My Lucky Day.”
This is a you-tube video by a web-site called flixxy.com.  But, the site doesn’t give the embed code.  At you-tube, the video is not available, but other flixxy videos are shown with the embed code.

I found a flixxy video, “Did you know?”, that I embedded below, that shows the march of technology, over time — and has a lot of great statistics of how technology is impacting our world.  It suggests some profound implications for anyone seeking to anticipate the future — as I suggest in the book I am working on:  Public Education In Kettering, Ohio in 2022.


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Kettering Schools’ Reduced Tax Request — From 6.9 Mills To 4.9 Mills — Shows “Change Of Philosophy”

Last May 4, Kettering voters rejected the 6.9 mill levy of additional operating revenue for Kettering Schools by 642 votes.  The tally showed 6573 votes (48%) in Favor and 7215 votes (52%) against.

The Kettering School Board is now asking for 4.9 mills — to be decided in this November’s general election. A change from 6.9 mills to 4.9 mills signals a significant change in the district’s five year budget plan, and, according to School Superintendent, Jim Schoenlein, it is the result of, “a change in philosophy.”

Dr. Jim Schoenlein, Superintendent of Kettering Schools, in his office, last Friday, August, 13, 2010. We had a good conversation.

The previous five year budget forecast, that justified a 6.9 mill property tax increase for Kettering residents, showed that in budget years 2010 through 2014, total expenditures would be $440 million.  The new five year budget, for the same time period, shows total expenditures of $421 million — a total reduction over the five years of $19 million.

The first year of the new budget (2010) shows a total expenditure that is the same as the old budget — $82,139,965 — so the $19 million savings in the five year plan happens in the last four years.  However, the school year and the budget year are not the same, so cuts and changes start immediately in this 2010 – 2011 school year.  (See both five year plans here.)

This $19 million reduction in the five year budget required the Kettering Board to make some hard choices.

Here is my understanding of how $19 million was cut from the first five year plan, in order to decrease the request for new taxes from 6.9 mills to 4.9 mills:

  • Closing Moraine Meadows Elementary School @ $500,000 per year — saving $2 million in the new budget plan
  • Staff Reductions @ $1.5 million each year — saving $6 million in the new budget plan
  • Other Non-staff reductions @ $250,000 each year — saving $1 million in the new budget plan.
  • A reduction in inflation rate for personnel expenses from 4.8% in the first five year plan to 2.8% in the revised five year plan — saving $10 million in the new budget plan.

A budget that shows a change from 4.8% inflation in personnel expense to 2.8% inflation — while keeping the number of staff unchanged — shows a big shift in board policy.

Because the master contract includes built in step increases — for increased longevity and additional training — even if there is zero increase in the master contract, each year the contract results in a 2% inflation of personnel cost.  So budgeting for a 2.8% increase signals a tough bargaining stance. It looks like in the next three year contract there may be room in the budget, I’m guessing, for increases in the total cost of the master contract of: 0%, 1%, 1% .

In response to the e-mail that I sent to him, I met with Kettering School Superintendent, Dr. Jim Schoenlein, last Friday, in his office. I enjoyed the visit. Before I realized, almost an hour passed in discussion on topics inspired by Frederick Hess’s new book about “Greenfield Schooling.” I appreciated the fact that Dr. Schoenlein evidently had set aside a generous block of time for our meeting. We kept talking altogether for over two hours.

Dr. Schoenlein indicated that the new five year plan shows a “change in philosophy” for the school board, and is an effort by the board to respond to a change in the public attitude about pay for government workers.

The new plan shows a reduction in the percentage of the budget going to personnel expenses. The first five year budget plan, that required 6.9 mills of new taxes, showed that personnel expense took 85.9% of the budget.  The new budget, requiring 4.9 mills, shows that personnel expense will take 85.2% of the budget.

The reduction in staff, saving a total of $1.5 million each year, will occur through retirements.  Here is the list of the positions that will be eliminated:

  • Director of curriculum and instruction
  • Arena Manager / Kettering Education Fund executive
  • Kettering Middle School Assistant Principal
  • Data Coordinator
  • Middle School librarian
  • 3.5 Elementary Teachers
  • 2.8 High School Teachers
  • 1 Alternative School Teacher
  • 2 Gifted Teachers
  • 1 High School Counselor
  • 1 preschool Teacher

Dr. Schoenlein indicated that these staff changes will mean that many teachers and administrators will have more responsibility, more to do, and that, “everybody will need to pitch in.”

I’m impressed with this new plan offered by the Kettering Board, and I’m impressed with Dr. Schoenlein.  I believe the Kettering public will support this new budget plan and will vote, this November, to approve the 4.9 mill tax increase.

I indicated to Schoenlein my conviction that the transformation that is needed in public education can only come from a big push from the grassroots. It can only come from an informed public and from a vitalized democracy that responds.  Dr. Schoenlein indicated that, if I put together a schedule of public meetings for this autumn, dealing with the topic of transforming public education, that he will be glad to attend and participate.

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